The squeeze - Herbert Lui

Bookmarked https://herbertlui.net/the-squeeze/

Herbert writes about companies squeezing good deals once they’ve lured enough customers in (aka enshittification)

You can bet that the better a deal sounds, the more likely it’s temporary. The company is going to squeeze at some point

As an end customer, make hay while the sun shines and look out for good deals but also take heed of anything that could prevent you from leaving when something goes south. That could be as explicit as an in-contract price hikes or simply a lack of interoperability that would make you think twice about leaving a service after all the time and effort you put in to organising your siloed information.